Deborah Hendrickson

Instructional Designer

Learner-centered instructional design for real-world performance.

About The Designer

I am an instructional designer with a background in education and business who creates clear, engaging learning experiences that support real-world performance.

My work blends learner-centered design, visual communication, and strategic thinking.

Project Spotlight

Leading Through Uncertainty: The Impact of Communication on Trust and Morale

Designed to support leaders navigating change, ambiguity, and high-stakes communication.

A scenario-based leadership learning experience that places learners in realistic workplace situations shaped by organizational uncertainty. Learners navigate communication choices and timing to explore how leadership presence influences trust, morale, and engagement over time. Through guided interaction and reflection, learners examine the impact of their decisions without prescriptive rules or graded outcomes.

Additional Project

When Data Misleads: Reframing Performance Trends Through Contextual Analysis

Designed to support leaders and decision-makers interpreting complex performance data in environments where context shapes conclusions.

Designing Learning Experiences

I design integrated learning experiences that combine scenario-based methods, data-informed content, and practical application.

My approach is guided by three core design principles.

Design Decision-Focused Learning Experiences

Craft scenario-based experiences that let learners practice real-world decisions, interpret complex data, and see the consequences of their choices

Translate Data into Actionable Insights

Turn complex performance information into clear, meaningful insights that guide confident, evidence-based decisions.

Connect Learning to Real-World Application

Align learning objectives to practical outcomes so learners can immediately apply what they’ve learned on the job.

Skills Snapshot

A focused set of instructional design skills supported by data, tools, and collaboration.

Icon of a bar graph with an upward arrow, representing growth or progress.

Data Analysis & Metrics

Use performance and learner data to inform instructional design decisions and measure impact
Graphic illustration of a clock with the hands pointing to 3:00, surrounded by layered shapes and shades of blue, gray, and white.

Tools & Technology

Canva, Google Slides, PowerPoint, Microsoft Office, Adobe Creative Suite, Articulate 360 (Storyline)
Icon of a gear or cogwheel inside a circle, representing settings or tools.

Instructional Design

Design engaging learning experiences for adult learners, including storyboards that map content, interactions, and feedback.
Icon of a sheet of paper with lines, representing a document.

Project Management

Plan, organize, and manage instructional projects efficiently, ensuring timely delivery and alignment with learning goals

Icon of a person and a smaller person, representing a community or group.

Collaboration & Communication

Collaborate effectively with stakeholders and cross-functional teams to translate business needs into learning solutions

Let’s Connect

Interested in collaborating or learning more about my work?

Open to instructional design roles and collaborative projects.